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Hello 👋🏼 I’m Wesley, a Mauritian-born entrepreneur and product designer. I graduated from the National University of Singapore in 2008, and launched my first startup in that same year. In 2012, Ebay acquired my company, and I moved to Silicon Valley where I joined the Stubhub Ebay team. During my time at eBay, I set up and managed a new maps design team in Stubhub's Shanghai office, and worked with my-cofounder on Stubhub's revamped event page, which had over 16 million monthly active users. My product and company was featured in various media like The Strait Times Singapore, The Business Times, The Sunday Times, Techcrunch, NUS Enterprise, NUS News, L'express and Business Magazine.

Following this, I started a social enterprise called Farmcity, to build the next wave of agripreneurs that will help create a more equal food system. In 2020, Farmcity expanded to Singapore and was featured on CNN International TV. With a companion app and a game played over Instagram, we empowered city dwellers to grow food easily, no green thumbs needed. 

I have lived on 3 different continents, and that has fuelled my interest in photography. In my spare time, I also enjoy helping entrepreneurs with mentorship and product design guidance.

Experience

Farmcity. 

Co-founder, Chief Product Officer (2016 - 2022)

  • Led design of Farmcity’s Singapore ecommerce website and companion app with gamification features on ios and android for new urban growers in Singapore.

  • Awarded Singapore President Social Enterprise Finalist 2021.

  • Featured on CNN International’s Going Green Program in 2020. 

  • Awarded “Top Ranked Organisation” by international nonprofit GlobalGiving in 2019.

  • Setting up of a modern 10,000sqm off-grid sustainable farm and agri-incubator in Mauritius.

  • Mentored young agripreneurs in their journey to grow their startups.

Mauritius and Singapore

Stubhub - Ebay Inc.

Lead Product Designer (2012- 2015)

  • Led design of StubHub’s mweb event page from ground up - site representing over 33% of StubHub traffic.

  • Increased conversion up to represent $1m incremental GMS per month with a redesigned event page.

  • Set up, trained and managed Stubhub’s new 2D & 3D interactive maps teams in Stubhub’s Shanghai and San Francisco offices.

San Francisco, United States

Peekspy.

Co-founder, Chief Product Officer (2008 - 2012)

  • Acquired by StubHub-eBay inc in 2012.

  • Led all designs for desktop and mobile products for Peekspy.

  • Led a team of 15 design contractors in two locations - Ukraine and Mauritius - to design and develop over 200 interactive stadium maps and 100 3D stadium models.

  • Led the company's expansion strategy into Europe and US - Customers included: US National Football League (NFL) Seatwave, Seatgeek, Tiqiq, Ticketevolution, StubHub and Ticketcity.

Singapore 

School of Design and Environment, National University of Singapore

Research Assistant (2007 - 2008)

  • Assisted Assoc Prof. S.K.Wittkopf on three dimensional (3D) building visualization, 3D energy model simulations and BIPV design proposals.

  • Designed eco-friendly features with 3D visualisation for the Ministry of Environment building.

  • Translated 2D proposals into 3D conceptual ideas.

Singapore 

Education

Bachelor of Arts in Architecture

School of Design and Environment

National University of Singapore 

(2004 - 2008)

In The Media
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The Strait Times

Brother sell 3D software to Ebay's Stubhub  - Read article

Singapore

The Sunday Times

Growing band of tech start-up millionaires  - Read article

Singapore

National University of Singapore Publication

From city slickers to tech farmers  - Read article

Singapore

NUS Enterprise - Featured Success Story

Creating a better view: Peekspy Success Story  - Read article

Singapore

The Business Times

Spying the interactive way - Read article

Singapore

L'express

La presse singapourienne évoque l’achat par eBay d’un logiciel conçu par deux Mauriciens  - Read article

Mauritius

Awards

Finalist Social Enterprise Startup of the Year Award

Awarded to Farmcity by the President of Singapore

Farmcity

Ebay Global Give Award 2019

Awarded to Farmcity by the eBay Foundation

Farmcity

GlobalGiving Awards

Top Ranked Organisation Award 2019 

Staff Favorite Organisation 2019 

Most Effective Organisation 2019 

Farmcity

US Embassy Public Policy Award

Awarded to Farmcity by US Embassy of Mauritius

Farmcity

British High Commission Covid-19 Award

Awarded to Farmcity by British High Commission of Mauritius

Farmcity

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©2022 | Wesley Oxenham

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